Alterna Hair Care is born from years of intensive research and development, Alterna's goal is to continually push the envelope by revealing the latest in hair care ingredients and technologies to shape the future of professional hair care.

Alterna Caviar

Alterna Caviar Anti-Aging is known to provide significant levels of this life-sustaining source and is rich in proteins, vitamins and minerals. Alterna Caviar Anti-Aging also has a cell format that is similar to human skin, helping to improve the health of the scalp.

Alterna Hemp Shampoos & Conditioners

When delivered to the hair with Alterna's enzymetherapy® complex, hemp seed oil's concentration of essential fatty acids is in a perfect 3:1 ratio – the ratio already found in our hair and scalp and the ratio which our body can most readily absorb.

Alterna Hemp Styling Aids

Alterna offers a wide range of styling products. When used on a regular basis, Alterna's hemp-based products make a dramatic difference in the look, feel and behavior of any hair type.